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How much do AI general AI assistants tools cost for financial advisors?
Short answer: Of 4 general AI assistants tools we list, 4 publish prices. The lowest starting price is Gemini (Free; paid from $4.99/mo) and the highest is Microsoft 365 Copilot (From $18/user/mo (annual, promo)). ChatGPT, Claude, Gemini offer a free plan or trial.
Starting prices, lowest first
| Tool | Starting price | Free option | Details |
|---|---|---|---|
| Gemini | Free; paid from $4.99/mo | Free with a Google Account. | Pricing details |
| ChatGPT | Free; paid from $8/mo | Free plan available to everyone. | Pricing details |
| Claude | Free; Pro from $17/mo | Free plan available. | Pricing details |
| Microsoft 365 Copilot | From $18/user/mo (annual, promo) | None listed | Pricing details |
List prices from each vendor's website as of October 21, 2026.
Plan-by-plan
Gemini
- Free: $0/month
- Google AI Plus: $4.99/month
- Google AI Pro: $19.99/month
- Google AI Ultra: From $99.99/month
- Gemini Enterprise, Business edition: From $21/seat/month
- Gemini Enterprise, Standard/Plus: From $30/seat/month
ChatGPT
- Free: $0/month
- Go: $8/month
- Plus: $20/month
- Pro: From $100/month
- Business: Per user per month; see vendor
- Enterprise: Contact vendor
Claude
- Free: $0
- Pro: $17/month billed annually ($200 up front) or $20 billed monthly
- Max: From $100/month
- Team (standard seat): $20/seat/month billed annually or $25 monthly
- Team (premium seat): $100/seat/month billed annually or $125 monthly
- Enterprise: Contact vendor
Microsoft 365 Copilot
- Microsoft 365 Copilot Business (add-on): $18/user/month paid yearly (promotional; normally $21) or $25.20 monthly
- Microsoft 365 Business Standard with Copilot: $23.50/user/month paid yearly or $28.20 monthly
- Microsoft 365 Business Premium with Copilot: $32.00/user/month paid yearly or $38.40 monthly
See features and fit on best general AI assistants tools for financial advisors.
FAQ
How much do general AI assistants tools cost for financial advisors?
Of 4 general AI assistants tools we list, 4 publish prices. The lowest starting price is Gemini (Free; paid from $4.99/mo) and the highest is Microsoft 365 Copilot (From $18/user/mo (annual, promo)). ChatGPT, Claude, Gemini offer a free plan or trial.
What's the cheapest general AI assistants tool for advisors?
By published starting price, Gemini at Free; paid from $4.99/mo (as of October 21, 2026). The cheapest tool isn't always the best fit; compare features and integrations too.
Can advisors put client data into a general AI assistant?
Only if your firm's compliance policy allows it and the plan you use offers the data protections your firm requires. Many firms restrict these tools to non-client work or approved business/enterprise plans.